Obliquity: Why Our Goals are Best Achieved Indirectly - Hardcover

John Kay is a visiting professor at the London School of Economics and a fellow of St. John's College, Oxford University. As the director, he established the Institute for Fiscal Studies as one of Britain's most respected think tanks.

This is an elegant, simple book and, rarely for a business book, is written by a man who actually understands the academics and philosophers he quotes. The best nine quid you'll spend this year -- Jeremy Hazlehurst * City AM * [A] smart, witty book -- William Leith * Evening Standard * John Kay is an admirable debunker of myths and false beliefs - he can see substantial things others don't. Read this book. -- Nassim N Taleb * The Black Swan * Economics with style as well as substance -- Stephen Bayley, architecture and design correspondent * Observer * Obliquity is a characteristic John Kay production. It is a pleasure to read -- Howard Davies * Financial Times * How rare is it for an academic economist to write with such clarity, intelligence and courage. And, in these troubled, confusing times, how desperately we need other dismal scientists to follow John Kay's shining example. -- Liam Halligan * Spectator Business *