Armed with field-tested techniques and expert advice, readers learn to throw down their swords and integrate the closing process into a professional, productive sales cycle that turns prospects into allies—not adversaries. Completely revised and updated, Closing Techniques helps salespeople:
· Develop a strong opening and closing
· Know the customer
· Keep it simple
· Set objectives for in-person sales meetings
Also featuring sample cold calling scripts and sales dialogues to help hone and sharpen closing skills, Closing Techniques is sure to remain an indispensable closing tool for salespeople worldwide.
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