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Jones, Terry ON Innovation ISBN 13: 9780615684505

ON Innovation - Softcover

 
9780615684505: ON Innovation
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Every business needs to innovate, but few know where to start. ON Innovation, gives leaders seventy-two simple but powerful ideas they can use to create a more innovative organization. Drawing from his experience as founder and CEO at Travelocity.com and from the ten other startups where he’s worked, Jones helps readers turn innovation from an academic exercise into an everyday skill. The stories from his career and personal experiences provide well-chosen real world illustrations of how challenging, and ultimately rewarding, it can be to gather a team and establish a culture that is open to change and is committed to innovation as the way to do business. The short chapters seem to be perfectly tailored to today’s time crunched business leaders. It’s easy to envision readers doing what’s advised in “How To Read This Book”: opening it to a random chapter when they’re facing a challenge and drawing inspiration from wherever then land.

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From the Back Cover:
Praise for "ON INNOVATION""Terry Jones is that rarest of business leaders: a mature entrepreneur and a pragmatic visionary. When he offers lessons on how to spark innovation, his guidance is deceptively simple and easy to digest -- but steeped in the wisdom of one who has created real value and built enterprises that last."  
                   Jon Iwata, SVP, Marketing & Communications, IBM
"Taking innovation from the lab to the business is very hard work. Terry's insightful and easy to read book has ideas that everyone can use tomorrow to light a fire under innovation in their company"     .                  Mark Pizzi  President and CEO  Nationwide Insurance."This book is a great read for anyone seeking to stimulate and encourage innovation. Terry has woven together an interesting collection of real world stories, personal experiences and practical observations that translate into guidance likely to encourage both individual and organizational creativity and alacrity." .                     Robert Crandall  Former Chairman & CEO American Airlines
About the Author:
Terry Jones is chairman of Kayak.com and founder of Travelocity.com. He’s worked in the travel industry for forty years. For the last ten years he’s been speaking and consulting with companies on innovation and change. He had a twenty-year career at American Airlines and their SABRE division, serving in a variety of executive positions, including chief information officer. A graduate of Denison University (in history), Terry started his career as a travel agent in Chicago after spending the year after college traveling around the world. Shortly after entering the travel business, he cofounded a travel agency in Chicago specializing in travel to the Soviet Union. In five years it became a top business travel agency and a leader in automation. He then jumped to information technology, accepting a job with a company that sold minicomputers to travel agents. When that company was sold to American Airlines, he began as a director in product marketing, later working as vice president of applications development and vice president of computer operations. While at American and SABRE, he led the team of ten who began the development of Travelocity.com and, as CEO,took the company public. Today he serves on five boards of directors, consults, and serves as an expert witness. He is also a very active speaker to corporations and associations, speaking ON Innovation and on building digital relationships with customers. He lives with his wife, Ginny, near Lake Tahoe.

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  • PublisherEssential Ideas, Inc
  • Publication date2012
  • ISBN 10 0615684505
  • ISBN 13 9780615684505
  • BindingPaperback
  • Number of pages220
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